Sunrise Packaging Blog
Frozen Dinners Find New Sophisticated Packaging
Love Design Company took on the task of creating sophisticated packaging for Cook’s premium frozen ready meals. Love took the concept of a “special night in” and created wood carvings for the illustrations on the packaging. They also wanted to emphasize the fact that the meals are extremely gourmet and different from other frozen ready meals.
Something that makes Cook’s meals unique is the fact that they are handmade and not created by machines. Cook has been preparing meals in the UK since 1997 focusing on high-quality ingredients and sophisticated recipes.The companies believe that the packaging design and quality of the product can reach consumers in a way that corporate manufacturers can’t match.
More info? Check out Cook’s website here.
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